Alter Ego Getaway
The Story
Alter Ego Getaway is a brand concept provided by The Brief Collective. They post a new brand every two weeks for designers to experiment with. It encourages creativity within their community and is a great way to get to know a new industry.
Brand Identity
This brand is luxurious but neutral, giving a sense of calm relaxation without representing a specific activity related to the beach, parties, or wine tasting. The palette incorporates natural colors of sand and water. Since this is a brand concept, most pages contain lorem ipsum placeholder text.